Lookbook Direction



Kevinnkris is a Korean manufacturer of backpacks and accessories. As you can feel from the products of this collection, their brand mood is positive and vivid but not nature vibes. The aim on this project was creating a playful image that is appealing positive city life. Inspired by multiple colors and textures of their products, we graphic for the lookbook by using cutting-out effect. The effect made the images more playful, reminding their brand concept.


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